{"id":3414,"date":"2025-10-02T10:45:03","date_gmt":"2025-10-02T08:45:03","guid":{"rendered":"https:\/\/albedecoker.com\/project\/verrassende-pos-zomercampagne-voor-retailketen\/"},"modified":"2026-09-08T15:25:31","modified_gmt":"2026-09-08T13:25:31","slug":"creative-pos-solution","status":"publish","type":"project","link":"https:\/\/albedecoker.com\/en\/project\/creative-pos-solution\/","title":{"rendered":"Creative POS solution"},"content":{"rendered":"\n<section class=\"header_project\" >\n\t<div class=\"inner\">\n\t\t<div class=\"inleiding\">\n\t\t\t<div class=\"titel\">\n\t\t\t\t<h4>POS &amp; retail<\/h4>\n<h1>Retail activation for summer campaign<\/h1>\n\t\t\t<\/div>\n\t\t\t<div class=\"content\">\n\t\t\t\t<p><span style=\"font-weight: 400;\">The briefing was clear: <\/span><b>accessible in-store activation<\/b><span style=\"font-weight: 400;\"> of customers, to get them to participate in a summer give-away, while collecting sensitive personal data in a secure way. At the same time, the solution had to be visually aligned with the campaign, stand out in stores, and be financially viable across hundreds of locations.<\/span><\/p>\n<div class=\"info_items\"><div class=\"item\"><h4>Date<\/h4>02\/10\/2025<\/div><div class=\"item\"><h4>Specialization<\/h4>Retail<\/div><\/div>\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"images\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/Zomerpakket2.png\" alt=\"Zomerpakket2\">\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section class=\"text_column\" >\n\t<div class=\"inner\">\n\t\t<h2>More than in-store communication<\/h2>\n<div class=\"content\"><div class=\"kollom\"><p><span style=\"font-weight: 400;\">This clearly meant more than a standard POS solution. Together, we opted for a concept that combined <\/span><b>creativity and technique with efficiency<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Secure data collection, including offline:<\/b><span style=\"font-weight: 400;\"> Security was crucial, as customers were required to submit their receipt and personal details. The letterbox was securely fixed to the metal frame, with reinforcement around the lock which was glued shut, making it impossible for staff or customers to open it.<\/span><\/li>\n<\/ul>\n<\/div><div class=\"kollom\"><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reuse of existing structures:<\/b><span style=\"font-weight: 400;\"> Instead of designing a completely new stand, we started from an existing metal frame that was already in place in all the stores and was used to display posters.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Powerful visual concept:<\/b><span style=\"font-weight: 400;\"> We designed a <\/span><b>letterbox shaped like a suitcase<\/b><span style=\"font-weight: 400;\">, perfectly in keeping with the summer theme.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">An excellent combo for a successful retail campaign.<\/span><\/p>\n<\/div><\/div><div class=\"btn_wrap\"><a class=\"btn\" href=\"https:\/\/albedecoker.com\/en\/contact\/\" target=\"\">Amplify your message offline<\/a><\/div>\t<\/div>\n<\/section>\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"1024\" height=\"769\" src=\"https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/DSCF4659_bewerkt-min-1024x769.png\" alt=\"POS display in doosvrom voor zomercampagne gedrukt door Albe De Coker\" class=\"wp-image-1269 size-full\" srcset=\"https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/DSCF4659_bewerkt-min-1024x769.png 1024w, https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/DSCF4659_bewerkt-min-300x225.png 300w, https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/DSCF4659_bewerkt-min-768x576.png 768w, https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/DSCF4659_bewerkt-min-1536x1153.png 1536w, https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/DSCF4659_bewerkt-min.png 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading\">Directly to your customer<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Our team took care of everything:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>technical design and implementation<\/li>\n\n\n\n<li>production of <strong>550 custom letterboxes<\/strong><\/li>\n\n\n\n<li>quality control<\/li>\n\n\n\n<li>preparation of logistics for distribution to all the points of sale<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Thanks to our full-service approach, the roll-out was seamless and consistent, despite the large number of shops.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-63375db1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/albedecoker.com\/en\/contact\/\">Request your free quote<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<section class=\"proces\" >\n\t<div class=\"inner\">\n\t\t<div class=\"inleiding\">\n\t\t\t<h2><h2>Waarom kiezen voor Albe De Coker<\/h2>\n<\/h2>\t\t<\/div>\n\t\t<div class=\"list_items\">\n\t\t\t<div class=\"items\"><div class=\"item\"><div class=\"number\">01<\/div><div class=\"content\"><h3>Creative printers<\/h3>\n<p><span style=\"font-weight: 400;\">When we combine our creativity and knowledge with your retail plan, a stunning campaign is created.<\/span><\/p>\n<\/div><\/div><div class=\"item\"><div class=\"number\">02<\/div><div class=\"content\"><h3>Full-service partner<\/h3>\n<p><span style=\"font-weight: 400;\">From design to packaging, logistics, and distribution: thanks to our all-in service, the implementation was seamless.<\/span><\/p>\n<\/div><\/div><div class=\"item\"><div class=\"number\">03<\/div><div class=\"content\"><h3>Custom solutions<\/h3>\n<p><span style=\"font-weight: 400;\">Each customer, each project and, in particular, each idea require a different approach. Fortunately, there are no limits to our creativity. If you can think it, we can print it.<\/span><\/p>\n<\/div><\/div><\/div>\t\t<\/div>\n\t\t<div class=\"images\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 29%\"><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading\">Results<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The promotion offered customers a secure and straightforward way to take part in the summer campaign. For customers, this meant:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reliable collection of personal data.<\/li>\n\n\n\n<li>Strong in-store interaction and customer retention.<\/li>\n\n\n\n<li>An eye-catching POS solution with controlled costs.<\/li>\n\n\n\n<li>Peace of mind thanks to reliable printing techniques.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The project demonstrates how a smart combination of creative thinking with technical insight can give rise to efficient and large-scale retail activation.<\/p>\n<\/div><figure  class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"896\" height=\"1070\" alt=\"Retial flyer met zomercampagne op in winkel\" src=\"https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/Gemini_Generated_Image_xhn1h0xhn1h0xhn1-e1759394179336.png\" class=\"wp-image-3415 size-full\" srcset=\"https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/Gemini_Generated_Image_xhn1h0xhn1h0xhn1-e1759394179336.png 896w, https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/Gemini_Generated_Image_xhn1h0xhn1h0xhn1-e1759394179336-251x300.png 251w, https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/Gemini_Generated_Image_xhn1h0xhn1h0xhn1-e1759394179336-857x1024.png 857w, https:\/\/albedecoker.com\/wp-content\/uploads\/2025\/10\/Gemini_Generated_Image_xhn1h0xhn1h0xhn1-e1759394179336-768x917.png 768w\" sizes=\"(max-width: 896px) 100vw, 896px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-center\"><br>Captivating POS materials in your shop(s)?<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><br>We are your full-service partner for printing, specialising in print materials for retailers. <strong>Our baseline \u2018Creative Printers since 1877\u2019 tells you exactly who we are and what we do:<\/strong> creative with more than 100 years of knowledge, experience, and craftsmanship.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/albedecoker.com\/en\/contact\/\">Share your idea with us<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"featured_media":3415,"template":"","meta":{"_acf_changed":true},"class_list":["post-3414","project","type-project","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Creative POS solution I Albe De Coker<\/title>\n<meta name=\"description\" content=\"Captivating POS materials in your shop(s)? 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